For many people, the current business trend appears to be investing in socially responsible and sustainable companies. Everyday we hear about the idea of "going green." Recently it appears as though everybody wants to lend a hand in saving the environment. So the question becomes: Do investments in such companies pay off... or would you be better off having your money swell like a "juice head" in a gym in a fund that seeks the opposite of social responsibility; a fund that instead favors the gaming industry, big tobacco, guns, etc? Take a look at the article below and then see how passionate you are about those reusable green tote bags for your groceries or the toilet paper rolls without the cardboard the middle.
Shane
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